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black & white squares

Gestalt application
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by JuliannaKunstler.com

This project involved incorporating the Gestalt principles into 5 compositions.

Gestalt Principles:

  • similarity
  • proximity
  • continuity
  • closure
  • figure/ground

examples

similarity

similarity

similarity

similarity

similarity

similarity

proximity

proximity

proximity

proximity

proximity

proximity

continuity

continuity

continuity

continuity

continuity

continuity

closure

closure

closure

closure

figure ground

figure/ground

figure ground

figure/ground

STEPS

Problem to solve:

  • Apply each of the Gestalt principles to create a black-and-white square design.
  • 5 designs total

What you use:

  • black squares
  • optional: white squares

What you can change:

  • Position
  • Size
  • Rotate
  • Swap black and white colors
  • Overlap
  • Crop

What to use:

  • Adobe Illustrator.

step 1

Download and open the work file in Illustrator.

Pick one Gestalt principle and start experimenting with designs.

step 2

Use Rectangle tool to draw squares.

Hold SHIFT key while drawing to make a perfect square,

Choose "no stroke" option.

Choose "black" fill color.

step 3

Use Selection tool to select, move, resize, and rotate squares

step 4

Option (Alt) drag to duplicate shapes or groups of shapes.

step 5

Save all five designs as .JPG images :

File > Save for Web

Choose .JPG format.

...